Our target markets will range from persons in the corporate towers, small or medium businesses, to home institutions needing information on their particular area of concern.
The common bond will be the appreciation of the importance of quality information that will enable correct decisions to be made, holding all things equal.
Doing a good job of gathering specific, factual information about the business environment is important to help frame the discussion that will eventually lead to the development of goals, objectives, strategies and tactics.
Based on all of the information gathered during the situation analysis, a SWOT analysis is generally done.
We intend to implement a market penetration strategy that will ensure that we are well known and respected in our respective industry.
Business Development Plans Template Strategic Planning Business
We will ensure that our services’ prices take into consideration people’s budgets, and that these people appreciate the services, know that it exists, and where to find it.SWOT stands for strengths, weaknesses, opportunities and threats.It is the process that businesses use to review all of the information gathered during the situation analysis to determine how that information impacts the business in positive and negative ways.These can be summed up in two main divisions — Business and Training Services.Our business services can be taken as marketing research, market research reports, project-based consulting, business and marketing plans, plan consulting and writing, high-level retainer consulting and company registration.Business development plans provide guidance to organizations in purpose, including mission, vision and values, as well as product or service, target audience and the strategies they will use to achieve success.Successful business development plans include a situation analysis, a SWOT analysis and clearly outlined goals, objectives, strategies and tactics.Generally, a small group will brainstorm each elements of the SWOT analysis, capture the items they come up with and prioritize the items so that they end up with three to five main items in each category.The results of the SWOT analysis serve as an important input to the establishment of goals, objectives, strategies and tactics.Our training services include workshops and seminars on such topics as sales and marketing, as well as in-house training of receptionists, secretaries, and sales and marketing personnel.Our marketing strategy will be based mainly on ensuring that customers know what needs the services are able to fulfill, and making the right information available to the right target customer.