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Larry Kim is the CEO of Mobile Monkey, a chatbot building platform for marketers that enables mobile messaging between businesses and customers via Facebook Messenger.
He’s also the founder of Word Stream, the World’s top PPC marketing software company. It's definitely not the most exciting part of starting a business. This is core to achieve lasting growth for your company.A sales plan defines an estimate of how much you want to sell and how to get there.Even broken into sections, it's a long document and a bit of a slog to get through, but it produces a professional-looking and useful business plan.This is particularly helpful if your idea isn't fully fleshed out and you know you have homework to do--it prompts you for information.The 0 Startup, the website for the best-selling book of the same name, has a ton of stripped-down resources for entrepreneurs, including this super simplified business plan template.This one says you just have to answer a few simple questions and will be "done before you know it! A business plan should take time and a lot of homework, but if you've already done that, Law Depot's template is a decent choice.Recently, I shared 18 Mistakes That Kill Startups, an infographic created by Mark Vital over at Funders and Founders.A lot of those mistakes (most of them, in fact) are the result of poor planning.These articles are editorially independent - that means editors and reporters research and write on these products free of any influence of any marketing or sales departments.In other words, no one is telling our reporters or editors what to write or to include any particular positive or negative information about these products or services in the article.